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Europe’s Most Instagrammable Beaches

To inspire holidaymakers who are looking for their next destination, online tour operator weloveholidays has compiled a list of the 20 most Instagrammed beaches across Europe.

When going on holiday, you’ll likely find yourself snapping a few photos of the stunning places you’ve visited. And if you don’t share it on Instagram – did it even happen?

With Google searches for the ‘10 most beautiful beaches in Europe’ up by +300% over the past 12 months, it’s clear travellers cannot wait to explore Europe’s beaches this summer.

Taking the top spot is Positano Beach on Italy’s Amalfi Coast. The crystal-clear waters and neatly placed sun loungers along the beach are popular spots for holiday goers. In fact, over 2.5 million photos of #positano have been shared on Instagram so far. Cinque Terre, also in Italy, follows in second, with 2,479,239 Instagram posts, and the Spanish beach, Sitges, comes third with a whopping one million posts less.

German beaches, such as those on the islands Sylt and Rügen, rank fourth and eighth respectively, whereas the white cliffs in #etretat, France, missed the top 10, ranking 14th, with just 459,486 Instagram posts.

Europe’s 20 most Instagrammable beaches:

RankCountryBeachHashtagIG posts
1ItalyPositano, Amalfi Coast#positano2,585,875
2ItalyCinque Terre#cinqueterre2,479,239
3SpainSitges#sitges1,592,814
4GermanyInsel Sylt#sylt1,356,625
5SpainPuerto Banus, Marbella#puertobanus979,917
6SpainMaspalomas beach#maspalomas879,271
7ItalyPolignano a Mare, Puglia#polignanoamare855,996
8GermanyBinzer Strand, Rügen#rügen812,464
9NetherlandsTexel#texel746,882
10NorwayKristiansand#kristiansand726,584
11SpainNerja Beach#nerja603,534
12GermanyWarnemünde, Rostock#warnemünde478,279
13GermanyUsedom#usedom467,906
14FranceEtretat#etretat459,486
15SpainTossa de Mar, Costa Brava#tossademar427,439
16ItalySan Vito Lo Capo, Sicily#sanvitolocapo367,396
17GermanySüdstrand, Fehmarn#fehmarn354,070
18GermanyWeiße Düne, Norderney#norderney333,619
19UKDurdle Door Beach#durdledoor295,051
20PortugalCosta da Caparica#costadacaparica242,961